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sanketshah-dev/README.md

Sanket Shah

Founding Frontend Engineer at Rocket

I build frontend systems for products that need to move fast without becoming fragile.

I am a senior frontend engineer with 5+ years of experience across React, Next.js, and TypeScript. I work beyond the visible interface, across frontend architecture, developer tooling, performance, product measurement, and production reliability.

At Rocket, I am one of the founding frontend engineers behind an AI product-building platform that turns ideas into production-ready applications. I work closely with the CTO and Office of the CTO on technical and product decisions, while collaborating across design, product, growth, marketing, backend, and DevOps teams.

Before Rocket, I worked on developer-focused products at DhiWise, where I gained early experience with code generation, developer experience, and complex interface workflows.

What I work across

  • Frontend and UI architecture: React and Next.js applications, TypeScript systems, Nx monorepos, component libraries, design systems, UI governance, and code transformation using abstract syntax trees.
  • Performance and runtime reliability: Core Web Vitals, profiling, rendering and caching decisions, production debugging, observability, and stable user journeys.
  • Product intelligence and experimentation: Technical SEO, event design, funnels, behavioral analytics, feature rollouts, and experimentation.
  • Developer tooling and delivery: Internal tools, frontend delivery, CDN behavior, and production debugging in close collaboration with DevOps.

How I work

I like to understand the system before changing it. I clarify the problem, question assumptions, compare trade-offs, and consider what today's decision could make easier or harder as the product grows.

AI is part of my daily engineering system, not a substitute for it. I use models and agents to accelerate research, exploration, implementation, debugging, review, and documentation while retaining ownership of the architecture, verification, and final decision to ship.

Core toolkit

Frontend: TypeScript · React · Next.js · JavaScript · Zod
Backend familiarity: Node.js · Express · MongoDB · Python
Platforms and operations exposure: Nx · Cloudflare · CloudFront · AWS ALB · Nginx · PM2
Analytics and observability: Mixpanel · Segment · PostHog · Sentry · Prometheus · Grafana
Feature delivery and experimentation: Statsig · Flagsmith

Connect

Portfolio · LinkedIn · Stack Overflow (3.1k+ reputation) · Email

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